Domain Wars: The Big Money Scramble for New Web Turf

If you operate a website, you're currently tied to one of 22 different top-level domains. We're talking .com, .org and the ever-elusive .biz. In June, the Internet Corporation for Assigned Names and Numbers (ICANN) agreed to create new generic top-level domains (gTLD), allowing companies and organizations to apply for domains that engender a more specific brand presence.

http://pulse.me/s/bOgoq