Spice Girls break Tweets-per-minute record at #London2012 | Our Social Times

This was the first Olympic Games to really have the power of social media behind it. When Beijing hosted the Games in 2008 there were only 100m active Facebook users and 100m Tweets per quarter. Today there are roughly 900m active Facebook users and 340m Tweets per day, so these were always going to be the 'Social Olympics'.

http://oursocialtimes.com/index.php/2012/08/spice-girls-break-tweets-per-minute-record-at-london2012/