Subway's Tweets Top List

The Subway sandwich franchise outperforms its dining-industry peers in communicating with customers over social-media platforms, says a recent survey of U.S. consumers. Nearly 49 percent of respondents found Subway's social-media response "satisfactory" or "very satisfactory," according to the poll of nearly 600 people conducted in May by London social customer-service firm Conversocial and a New York University professor.

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