Why Prescheduled Tweets Are The Most Horrible Thing In The World--Half The Time

Depending on which guru you ask, you'll get very different--and very strong--opinions on whether to preschedule your social media. Social Oomph and HootSuite give users the ability to write now and Tweet later, but is that really what you want attached to your name? Anti-autos see scheduling tweets as inauthentic and misleading.

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