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Posted Aug 23 2012 by Andrew Richard

Advertising

YouTube Brings Its Skippable Video Ads To Mobile - TechCrunch

Back at the end of 2010, YouTube officially launched its video ad format that viewers can actually skip. Today, it says 65 percent of the ads that play before videos are now skippable - and given that growth, it's not surprising that YouTube is bringing the format to mobile.

http://buff.ly/PCHPtp

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